On Instagram, this monetization can be done through several means: sponsorship of posts, sale of a link to URL, partnerships with brands, and the direct sale of products from your feed, which works as a showcase in the case of a business digital.
Partnerships
By partnering with resource companies related to your profile, you can earn money from advertising. For example, you are an influencer who talks about fashion and makeup. And you have a considerable amount of followers; maybe some brands will come to speak to you so that you can advertise on your profile some product of theirs, like lipstick, a dress, for you to sponsor the store in general.
Of course, you don’t have to do this if you don’t want to or if the brand goes against your values, but it’s worth investing in this plan if you think it’s a good deal. With public and earning a little money, you can also engage your audience more and do a raffle for the products you were testing.
It is not recommended that you abuse this feature; otherwise, your profile becomes just marketing for different stores, and people don’t want a sales channel; they want to follow a person, know their tastes and their stories.
That’s why it’s important to choose brands and products that you like. This way, advertising is easy, and you don’t make a false face to your followers; they will notice your happiness and interest when talking about the content.
Note: avoid brands that tell you to advertise them without announcing that you are being paid; this practice is illegal and immoral. Whenever you promote a product for a fee, put a hashtag or something in the caption that indicates this, such as #public and #advertising.
Invest In Quality Equipment
If what you are selling is your image on Instagram, a social network based on and supported by photos and videos, it is worth investing in quality devices to improve your publications. There’s no way to be famous if you can’t express your shots well.
If your cell phone doesn’t have the best camera on the market, look for a better camera device and sell the old one or leave the old one for personal use and a new one for professional.
This expense is better than buying a camera or camcorder. And then transfer the images to a computer and post. You can only record stories on your cell phone, so if your followers like this feature, you can’t do it on a camera. A high-quality camera on your phone may not be enough to improve your photos and images, so it might be good to invest in:
Tripods
They will stabilize your recordings and prevent them from blurring. Great for making its lives or reels.
Light Equipment
Ring lights are circles of light, some even come with tripods, and you can use them to light up your photos or videos if the lighting from where you are is not very favorable. They are not expensive, and they make all the difference.
Editing Apps
Most photo and video editing apps are free. Some charge a price for more filters and tools, but it’s not expensive. With editing, you can put a filter you like; you can brighten the photo and blur the background.
It may not be a good idea to use it to hide “imperfections,” such as a pimple or dark circles. Because it is very evident and no one likes to follow a #fake person; on the contrary: followers want to see who they follow more naturally and sincerely, without hiding tiredness and “flaws” this brings them closer to you.
Don’t Forget About Your Mental Health
Working with online content can be stressful at times, especially when your job is to sell your image on Instagram.
- Some people will be malicious in posts with mean comments;
- There may be a week when you got sick and didn’t post much and saw that you lost followers;
- You may have sponsors who no longer want to make sales with you.
It’s tough; you need willpower and patience to endure it all. Those who see it from the outside think they are just wonders and don’t know the mere languages you run.
Have one more day of rest; when you’ve seen that your followers don’t engage as much, and disconnect from your cell phone, take care of yourself. Do meditation, stay in your pajamas, and get comfortable. Having that relaxation will keep you from feeling stressed or anxious, getting burnt out, and starting to resent your influencer work. Being a blogger should be fun as you are doing something you enjoy, don’t forget to have fun!
Make Friends!
Instagram is a vast social network with people from all over the world. Many people out there would love your content and know-how to be famous on Instagram. Talk to these people, make friends, and set up lives with them. You can share and exchange experiences, information, and followers; it’s a two-way street.
Also Read: Social Media: Check Out 3 Ideas To Start A Business